How can you increase your website's loading speed? WebP images, Redis caching, SSL protection and the secrets of reaching the green zone in Google PageSpeed Insights.

Today internet users are very impatient. If a site takes longer than 3 seconds to load on a smartphone, 53% of visitors close the page immediately and go to a competitor's site. In addition, Google's algorithms push fast websites higher in search results.

1. The main ways to speed up a website

  • Converting images to WebP: Standard PNG and JPEG images take up a lot of space. Converting them to the modern WebP or AVIF format cuts image size by up to 70% without losing quality.
  • Minifying CSS and JavaScript files: Removing whitespace and unnecessary comments from the code and combining scripts.
  • Enabling caching systems (OPcache, Redis, Memcached): Instead of querying the database every time, the server delivers ready data from memory to the user in a fraction of a millisecond.
  • Lazy loading: Images at the bottom of the page load only when the user scrolls to them, so the first screen opens instantly.

2. Website security and protection

Alongside speed, security is just as important: a modern SSL (HTTPS) certificate, DDoS protection through Cloudflare and regular checks against SQL injection and XSS vulnerabilities keep your site running reliably and without interruption.

Every project built at RealCoders is specially optimized to reach top Google PageSpeed scores.

RC

RealCoders DevOps

RealCoders โ€” a modern IT team delivering professional websites, design, mobile apps and digital marketing.